Privacy policy
At 4v Inc, we are committed to providing quality products and services while maintaining the highest level of integrity in our interactions with our users. This Privacy Policy aims to help you understand how we collect, use, and protect the personal information you provide us, and to guide you in making informed decisions when using our website, products, and services. As we continue to develop our website and incorporate new technology, our Privacy Policy may change, so please check this page regularly for the most current information.
Online Account Registration
To make shopping on our website more convenient and efficient, you may wish to register with 4v Inc. For non-registered users, we require account information (email address and password) and billing and shipping information for each order placed. As a registered customer, you only need to enter this information once, and it will be securely stored in our database for future use. You can access your account online at any time using your username and password to add, delete, or modify information. If you are using a public computer, we encourage you to log out after your session. Your information will be securely stored with us and will not be accessible to anyone else from that computer.
Information Collected by Our Website
When shopping on our website, we collect information necessary to complete your transaction, including your name, shipping address, billing address, telephone number, credit/debit card number with expiration date, and email address. If you participate in certain contests or giveaways, we may collect additional information. We never share, sell, or rent your personal information with outside parties. In addition to the uses mentioned below, your contact information may be used to update you on the status of an order, answer your questions, or send you information about upcoming sales, discounts, contests, promotions, and product information, unless you choose to opt-out.
Where Your Information is Processed
The information collected by our website is processed and stored on our servers in the United States.
Legal Basis for Collection and Processing of Information
The legal basis for our collection and processing of your information is your consent and the necessity of processing to complete your transaction.
Withdrawing Your Consent
You can withdraw your consent to our collection and processing of your information at any time by emailing merch@welcometolucid.com. Each email we send includes the option to unsubscribe from future marketing promotions. Please note that we must retain certain records for legal or internal business reasons, and some of your information may remain on backup systems, in compliance with applicable law. We will retain your personal information for as long as necessary to complete your transaction, or as required to comply with our legal obligations or enforce our agreements.
How We Use the Collected Information
Billing Information
We use this information to verify your credit/debit card information and to contact you if we have questions about your order. Your billing information may also be used for future 4v Inc mailings, such as catalogs. You can request to be removed from our mailing list at any time.
Shipping Information
We use this information to ship your online order.
Credit/Debit Card Information
All credit and/or debit card information is used to process your online order and secure payment before shipping. We may also need to provide this information to companies who process your credit card payments and may retain your information.
Links
When you click on links on our website, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements. Below is a list of third-party platforms we use with a brief explanation of their purpose and associated Privacy Policies:
- Google Analytics - We use Google Analytics to better understand audience behavior on our websites and to improve the user experience. We do not use personally identifiable data through this service. See Google Analytics Privacy Policy: https://www.google.com/analytics/terms/us.html
- Google Adwords - We utilize Google Adwords and other similar Google services for advertising purposes, including remarketing through the use of cookies (see the section on Traffic Data, Cookies and Their Use for more information on how we use cookies). See Google Privacy Policy: https://policies.google.com/privacy
- Facebook - We use Facebook for advertising purposes, including remarketing through the use of cookies (see the section on Traffic Data, Cookies and Their Use for more information on how we use cookies). We do not use personally identifiable data through this service. See Facebook Privacy Policy: https://www.facebook.com/policy.php
- Instagram - We use Instagram for advertising purposes, including remarketing through the use of cookies (see the section on Traffic Data, Cookies and Their Use for more information on how we use cookies). We do not use personally identifiable data through this service. See Instagram Privacy Policy: https://help.instagram.com/519522125107875
- We occasionally use Indiegogo as a crowdsourcing site to run campaigns to obtain direct customer feedback on new products, raise funds for new products, and sell products to early buyers who commit to purchasing them when available. See Indiegogo Privacy Policy: https://www.indiegogo.com/about/privacy
Email Information
After placing an order on our website, you will receive an email confirmation that we have received your order. You will only receive this email if you have provided us with your correct email address. We may also need to contact you via email if we have questions about your order. Your email information may also be used for future 4v Inc Email Newsletters, which will include unsubscribing instructions. We reiterate that we never share, sell, or rent your personal information with outside parties.
Traffic Data, Cookies and Their Use
We automatically track and collect the following categories of information when you visit our website: (1) IP addresses; (2) domain servers; (3) types of computers accessing the site; and (4) types of web browsers used to access the site (collectively "Traffic Data"). Traffic Data is anonymous information that does not personally identify you but is useful for marketing purposes or for improving your experience on the site. We also use "cookies". Cookies are small data text files that your web browser stores on your computer when you visit certain websites. We use cookies to make your online shopping experience easier and more personalized, such as allowing you to retrieve a previous shopping cart. Please note that your web browser must be set to accept cookies before you can place an order on our website. If you wish to deny the use and saving of cookies from our website onto your computer's hard drive, you should take necessary steps within your web browser's security settings to block all cookies from our website.
Compliance with Law and Fraud Protection
We reserve the right to disclose your personal information and any other information to third parties if we believe, in good faith, that we are required to do so by applicable law, including, but not limited to, disclosure to law enforcement or other government officials in connection with an investigation of claims of fraud, misappropriation, or infringement of any intellectual property rights or other proprietary rights, or any other illegal activity or activity that may expose you, 4v Inc, its agents, employees, affiliates, or others to potential legal liability or as otherwise required by law. We may also disclose personal information and any other information where necessary for the establishment, exercise, or defense of legal claims or as otherwise permitted by law. We reserve the right to disclose your personal information or any other information of a user who we believe is in violation of any policy or rule as posted on the website, even without a subpoena, warrant, court order, or other governmental request.
Protections in Place to Safeguard the Information Collected
We understand that the security of your personal information is important. We provide reasonable administrative, technical, and physical security controls to protect your personal information. We regularly inspect our security policy to ensure compliance. However, despite our efforts, no security controls are 100% effective, and we cannot ensure or warrant the security of your personal information.
Social Networking Sites
We have our own pages on social networking sites (for example, our Facebook® page). We may collect information when you interact with our social networking pages.
Minors And Children
Persons who are at least 18 years of age are permitted to register for an Account as set forth in the Terms of Service (Eligibility). If our website becomes aware that any minor is submitting or has submitted personal information without parental consent, we will close the Account and delete any personal information within our control as soon as possible.
In addition, for purposes of the Children’s Online Privacy Protection Act (“COPPA”), our website makes the following statement: our website is not directed to or intended for persons under the age of 13. If our website becomes aware that any person submitting personal information is under the age of 13, we will close the Account and delete any personal information within our control as soon as possible.
Your California Privacy Rights
If you are a California resident, California law may provide you with additional rights regarding our use of your personal information.
We adopt this Notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this notice.
Information We Collect
Our website collects information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, our website has collected the following categories of personal information from its consumers within the last twelve (12) months:
- Identifiers: such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, or other similar identifiers.
- Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)): such as name, address, telephone number, and, if applicable, employment or education information.
- Commercial information: including records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
- Internet or other similar network activity: including browsing history, search history, and information regarding a consumer’s interaction with an Internet website, application, or advertisement.
- Geolocation data: including physical location or movements.
We obtain the categories of personal information listed above from the following sources:
- Directly from you. For example, from forms you complete or products and services you purchase.
- Indirectly from you. For example, from observing your actions on our website.
- From third parties that interact with us in connection with the services we perform.
Use of Personal Information
We may use or disclose the personal information we collect for one or more of the following business purposes:
- To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a newsletter or ask a question about our products or services, we will use that personal information to respond to your inquiry.
- To provide, support, personalize, and develop our website, products, and services.
- To create, maintain, customize, and secure your account with us.
- To process your requests, purchases, transactions, and payments and prevent transactional fraud.
- To provide you with support and to respond to your inquiries, including investigating and addressing your concerns and monitoring and improving our responses.
- To help maintain the safety, security, and integrity of our website, products and services, databases and other technology assets, and business.
- For testing, research, analysis, and product development, including to develop and improve our website, products, and services.
- To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
Your Rights and Choices
The CCPA provides California residents with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.
Access to Specific Information and Data Portability Rights
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:
- The categories of personal information we collected about you.
- The categories of sources for the personal information we collected about you.
- Our business or commercial purpose for collecting that personal information.
- The categories of third parties with whom we share that personal information.
- The specific pieces of personal information we collected about you (also called a data portability request).
If we disclosed your personal information for a business purpose, a list disclosing the personal information categories that each category of recipient obtained.
Deletion Request Rights
You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service providers to:
- Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
- Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
- Debug products to identify and repair errors that impair existing intended functionality.
- Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
- Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
- Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information's deletion may likely render impossible or seriously impair the research's achievement if you previously provided informed consent.
- Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
- Comply with a legal obligation.
- Make other internal and lawful uses of that information that are compatible with the context in which you provided it.
Exercising Access, Data Portability, and Deletion Rights
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by emailing us at merch@welcometolucid.com
Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.
You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
- Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
- Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.
Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:
- Deny you goods or services.
- Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
- Provide you a different level or quality of goods or services.
- Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.
- Changes to Our Privacy Notice
We reserve the right to amend this Privacy Notice for California Residents at our discretion and at any time. When we make changes to this notice, we will post the updated notice on the website and update the notice's effective date.
Contact Information
If you have any questions or comments about this notice, the ways in which we collect and use your information described here and in our Privacy Policy, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us.
If you need this notice in an alternative format due to a disability, please contact us using one of the methods above, and we will provide a suitable format for you.
Please note that we may need to verify your identity before processing any requests related to your personal information. In some cases, we may need additional information to verify your identity, and we may need to retain certain information as required by law or for our legitimate business purposes.
EU Privacy Rights Under the EU General Data Protection Regulation (GDPR) (EU Regulation 2016/79)
If you are a resident of the European Union, in addition to the rights set forth in this Privacy Policy, you generally have the following rights:
- the right to access personal data held about you;
- the right to object to processing (for example, direct marketing);
- the right to data portability;
- the right to complain about processing carried out by the data controller;
- the right to object to automated decision making;
- the right for the personal data to be updated; and
- the right to be forgotten.
- Our Do Not Track Policy
Some browsers have a "do not track" feature that lets you tell websites that you do not want to have your online activities tracked. At this time, our website is not set up to respond to browser "do not track" signals.
Contact Information
If you would like to request access to or delete your personal data, please contact merch@welcometolucid.com and follow the instructions. If you have any questions about this Privacy Policy, the practices of our website, or your dealings with our website, please contact us at:
Address:
3238 Ashford St #N, San Diego, CA, 92111
No Contractual Relationship
This Privacy Policy should not be construed as creating a contractual relationship.
Effective Date
The effective date of this Privacy Policy is April 11, 2023
Who We Are
We are: 4v Inc., a California corporation.
Changes to this Privacy Policy
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. We also may advise you via e-mail of changes to this Privacy Policy.